Apple is all set to host its annual ‘Awe Dropping’ event on September 9, 2025, at the Steve Jobs Theatre in Cupertino, California. The spotlight is on the much-anticipated iPhone 17 series, which is just hours away from moving from speculation to reality. While rumours suggest that Apple may also unveil the next-generation Apple Watch and latest-gen AirPods, the biggest buzz surrounds the launch of the latest iPhone lineup that might also include the new iPhone 17 Air. 

Apple Awe-Dropping Event

Apple’s awe-dropping event is scheduled to be streamed live at 10:30 pm IST on September 9, 2025. While the marquee Apple event is set to be organised at Apple Park’s Steve Jobs Theatre in Cupertino, California, it will be streamed live on Apple TV, Apple.com and Apple’s official YouTube channel. While the event is expected to last for around 2 hours, Apple might introduce some out-of-the-box products that people might not have been expecting.