Apple recently rolled out its latest 17 series flagship devices across the globe. Amid heavy demand for iPhones, US tech giant Apple is set to achieve its highest festive-sales numbers in India. Analysts forecast a 28 per cent year-on-year increase in sales this year owing to the early success of the iPhone 17 series, reported news agency IANS. 

Counterpoint Research predicted record growth in sales owing to an aggressive n-1 strategy during the festive season, with the 17 series performing better than the 16 series.