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Hospitality experts share disturbing details of failure with liquor manners
Updated On: 15 January, 2023 08:22 AM IST | Mumbai | Heena Khandelwal
Senior corporate peeing on woman mid-air is proof that Indian drinkers are prone to freeloading. Even as we ready to relax social awkwardness around public drinking with bars inside airports, community gin festivals and cocktail weeks, hospitality insiders and behaviour experts share embarrassing details of our failure with liquor manners
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Goa-based Pooja Joshi has had a complex relationship with alcohol for many years now. “Every time I drink, I become someone else,” says Joshi, 31, an artist and yoga instructor. “I have no control over my mouth, and tend to get verbally abusive. This was affecting my relationships; even my career was going downhill.” In 2018, she was diagnosed with complex post-traumatic stress disorder (C-PTSD). “I have a history of family abuse—my father and mother were physically abusive to each other,” she says, adding that this is also why she doesn’t get physically abusive with another person. “I have engaged in self-harm in the past. When I realised that this was not normal, I sought therapy.” It was during therapy that Joshi learnt how her mental health condition had been exacerbated by her alcohol dependence. Despite many attempts, Joshi has failed to give up alcohol. “I am drinking as we speak,” she tells us over a phone call. “It’s something beyond my control.”
From being a playground for Mahatma Gandhi’s prohibition experiments, India, according to alcohol beverage industry experts, is slowly becoming an alcohol-forward country—it is estimated that 79.9 million men and 5.39 million women consume alcohol in the country (see box). However, recent incidents indicate that not everyone has been able to act responsibly towards their drinks.
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