The just-concluded 13th Indian Premier League saw a record-breaking 28 per cent increase in viewership compared to the last edition, the tournament in the UAE providing welcome relief to a world scarred by the COVID-19 pandemic. The pandemic and the bio-bubbles that players had to endure for weeks made organising this edition of the tournament a challenging feat. IPL chairman Brijesh Patel said, "IPL has always endeavoured to provide a world-class sports event for its fans." He thanked title sponsor Dream11, which associated itself with the hugely popular league after the BCCI parted ways with its earlier partner, VIVO.

"With Dream11 coming on board as the title sponsor for IPL 2020, we are happy to see a digital sports brand like Dream11 increasing fan engagement through fantasy sport." "It's equally heartening to see how Dream11 has integrated its users in all Dream11 IPL match activations. The match countdown, Dream11 Champion Fans wall and the virtual guest box have all been brought about to bring the fans to the forefront," he added.