San Francisco: Facing immense pressure from the LGBTQ civil rights advocacy groups, Google has removed a controversial app that advocated for gay conversion therapy.

The app was earlier removed by Apple, Amazon and Microsoft but it remained on Google's Play Store. The app called "Conversion therapy" came from a non-profit organisation Living Hope Ministries which "proclaims a Christ-centred, Biblical world-view of sexual expression rooted in one man and one woman in a committed, monogamous, heterosexual marriage for life because anything less than this ideal falls short of God's best for humanity".