The bedsheet undergoes an evolution with brands launching Vitamin E and mosquito repellent-layered linen
The bedsheet undergoes an evolution with brands launching Vitamin E and mosquito repellent-layered linen
What if we told you that you can fight malaria with fancy bed linen? The textile industry certainly wants you to believe that, with innovative bedsheets and pillow cases scheduled to hit the market this Diwali.
Introduced by Bombay Dyeing,u00a0 Shri Lakshmi Cotsyn Ltd., and Alok Industries, some of these protect you from mosquitoes while others leave a relaxed glow on your face, thanks to aromatherapy attributes.
Sanjay Gupta, President-Retail Division, Shri Lakshmi Cotsyn Ltd., says, "With the World Health Organisation estimating around 15,000 malaria deaths in India each year, the mosquito threat is grave.
The mosquito repellent layering on our NANO technique-enabled sheets doesn't kill mosquitos but keeps them away for sure." The technology frees the user from applying a repellent, burning a coil or using a chemical, the makers claim.
Vitamin E bedsheets are for the beauty-conscious. Made from premium quality fabric, these come in different styles and floral colours. The makers say they will lend your face a glow and fight skin ailments while you sleep.
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A special stain-resistant finish on some sheets repels oil and water stains, facilitating their removal during washing. The most creative of the sheets glow in the dark, and could be a hit with kids. For those curious about the Aroma sheets, you have rose, lavender, and musk fragrances to choose from.
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Debuts In: November '10
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