In its 10th year, India's only conclave for creators of children's content presents a platform for discussion, masterclasses and networking opportunity
The Jumpstart festival has conducted over 30 masterclasses so far
New on the block
Venke Sharma and Mita Kapur
For the first time, the festival includes a primer on author branding and promotion. The session will feature digital marketer and author Venke Sharma with literary agent Mita Kapur of Siyahi and will be moderated by Asad Lalljee. Talking about common mistakes authors make on social media, Sharma says, "Some often choose the wrong platform; if you're going to talk about your personal life on Facebook, then the relevance of your book is lost, unless your personal brand is as good as the content you're producing." Kapoor shares an important tip for those who wish to approach a literary agent. "Don't write to an agent and to publishers simultaneously. Do your research — follow the submission guidelines and write a cover note," she suggests.
On November 23, 9.30 am
At Essar House, Mahalaxmi.
Log on to jumpstartfest.com
Cost Rs 2,000
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