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How tea brands are catering to lactose-intolerant consumers

Lactose-intolerant consumers, in particular, have embraced tea as a beverage choice that aligns with their dietary needs

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Image for representational purposes only. Photo Courtesy: iStock

Image for representational purposes only. Photo Courtesy: iStock

It’s well known that over time, consumer preferences have undergone a transformation, leading to a rise in individuals who prefer their tea without milk and seek a diverse range of flavors. In response to the ever-evolving demand many tea brands are proactively expanding into flavoured teas, specifically catering to lactose-intolerant consumers. 

Tea's global appeal
After its fortunate discovery, tea has been enjoyed for generations. With millions of people indulging, experimenting, and developing a fondness for this beverage, its versatility is hardly overlooked. From the traditional tea ceremonies of East Asia to the cozy afternoon tea traditions in the Western world, tea is also an integral part of many cultures.

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