Bold, elegant yet comfortable — these are defining aspects of the K-drama and K-pop aesthetic, which has greatly influenced Indian fashion in recent years. In the third part of a series exploring the Korean impact on local culture, experts share how Seoul has won over fashionistas here and share tips on how to give a K-touch to your wardrobe
A number of Indian fashion designers and content creators are experimenting with Korean styles and aesthetics, greatly inspired by K-dramas and K-pop music videos. Image credit: Aniket Satam; Radhika Bangia
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