Megastar Anil Kapoor has come on board for a television show that has a social message attached to it. Kapoor firmly believes that an entertaining story woven with a social message is the best way to reach a wider audience. The show Kapoor will be seen in is titled Navrangi Re! and addresses the issue of sanitation.

At the launch of the show in Mumbai, the National-award winning actor said, "I used to visit Raj Kapoor uncle as a kid and he used to say something that I strongly believe in... that if we can offer entertainment with a social message, the cause and awareness on the issue reaches out a number of people. In the show Navarangi Re!, we have attempted to do that."