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Why Marathi film industry is on a roll

<p>With encouraging box-office collections of 'Killa' prompting distributors to allot more screens to the small-budget Marathi film, we track the factors that are giving a push to regional cinema....</p>

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The National Award-winning Marathi film 'Killa', which got a theatrical release last Friday, has received an overwhelming audience response. In money terms, it translated into Rs 3.25 crore in the opening weekend notwithstanding the fact that it was allotted a limited number of 225 screens. And with a surge in footfalls, the distributors have decided to allot more screens to the film.

Archit Deodhar and Amrita Subhash in  a still from Killa
Archit Deodhar and Amrita Subhash in a still from 'Killa'

Says the film's producer Nikhil Sane, "Although it is a small-budget film, the number of screens given to it was quite decent as compared to other commercial Marathi movies. Now following the good response, theatre owners have decided to allot more screens to it. Killa is currently running in 250 cinema halls, on nearly 4000 screens, which is equal to that of any other regular film. So far, it has collected around Rs 4.50 crore."

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