Yash's Toxic: A Fairytale for Grown-Ups has stormed into the record books, rewriting the rules of pan-Indian cinema even before its theatrical release. In a deal poised to send shockwaves across the industry, Sri Venkateswara Creations (SVC), led by Dil Raju, has acquired the Andhra Pradesh and Telangana distribution rights for a staggering Rs 120 crore (advance on commission basis), officially marking it as the biggest acquisition ever for a non-Telugu origin film.

Dil Raju secures Toxic distribution rights 

The landmark deal between the makers of Toxic (KVN Productions and Monster Mind Creations) and SVC further cements the film as one of the most anticipated cinematic spectacles, underlining the extraordinary confidence the trade has in the film’s scale, appeal, and box-office potential. With three major contenders aggressively vying for the AP–TG rights, SVC ultimately emerged victorious, sealing what is now being hailed as one of the most defining distribution deals in recent Indian cinema.