The Delhi High Court has restrained the broadcast and circulation of an AI generated film that allegedly exploited the name, personality and likeness of Akira Nandan, the son of Andhra Pradesh Deputy Chief Minister and actor Pawan Kalyan. The order was passed after Akira, also known as Akira Desai, approached the court citing serious violations of his privacy and personality rights.

All about the film

During the hearing, the court observed that the defendant Sambhawaami Studios LLP had created and uploaded a film of nearly one hour featuring Akira in the lead role without his consent or authorisation. The movie was promoted as the “world’s first global AI movie”. However, the court noted that no permission had been obtained from Akira or his family before using his likeness.