This film is broadly designed to tap into the largely unexplored Chinese and Asian markets and win a few American friends along the way
Picture courtesy: Abominable movie's Instagram account
Watch the trailer of Abominable right here:
Abominable may have referenced the Abominable Snowman for its titling but rarely does it showcase energy, villainy, drama or comedy to make the ensuing experience thrilling. The visual imagery is fascinating - be it the wave of flowers, ride on a giant dandelion, other nature driven visuals like a set-piece at the Leshan Giant Buddha in Sichuan and another one set on the illuminated towers of Pudong is also rather memorable. The background score and choice of music works up some elevating moments too. The story and plotting though appears to be a rather predictable mash-up of several other animation successes and doesn't quite have the distinctiveness to merit as unique. The script lacks verve, the humor is missing and the magic is literally non-existent- even when the Yeti suddenly starts exhibiting magical powers that can change the world. One major good thing though is that the central character, the yeti is undoubtedly adorable. The same can't be said about the film. Even the stunning landscapes fail to energise the rather dull and boring characters on display here!
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