It was on Monday of the release week that Dhak Dhak’s trailer was unveiled. The promotions were minimal, followed by a limited release on October 13. The Ratna Pathak Shah, Dia Mirza, Fatima Sana Shaikh and Sanjana Sanghi-starrer released only in Mumbai and Bengaluru, in about 300 screens. Now, the film seems to be finding its way to people. In the past week, Tarun Dudeja’s directorial venture has been released in over 14 cities, including Kolkata, Chennai and Ahmedabad. Producer Pranjal Khandhdiya of Outsiders Films attributes the development to the audience demand, following the film’s positive word-of-mouth.

Pranjal Khandhdiya