Colloquially referred to as Malliwood, the Malegaon film industry is touted to be one that makes films on a limited budget, but with immense passion. Fittingly then, when Adarsh Gourav was approached to be part of a movie that takes inspiration from this industry, the actor was intrigued.

“When director Reema [Kagti] told me about Malegaon, I knew I was going to say yes to it. I have heard about the Malegaon industry before and it is interesting to know how they make and finance movies. It is one of the most underrated film industries that churns out fun movies, and sees a 100 per cent return [of investment],” he says, further adding that the industry deserves to receive its due credit.