Madagascar 3: Europe's Most Wanted
(U;Animation)
Cast: Ben Stiller, David Schwimmer, Chris Rock, Jada Pinkett Smith
Directors: Eric Darnell, Tom McGrath and Conrad Vernon
Rating:u00a0

It’s hard to imagine a situation in which Madagascar 3: Europe’s Most Wanted could have ever been fresh (it is the continuation of the enormously popular Madagascar and Madagascar 2: Escape 2 Africa). The fact that it has arrived after those two movies only highlights how creatively bankrupt Hollywood can be. Instead of giving something new and interesting, studios are content to give viewers a rehash, in 3D.

Madagascar 3: Europe’s Most Wanted reminds me of Shrek the Third which was also made just because the first two films made a gazillion dollars. And like that movie, Madagascar 3 is happy to offer bits that have worked before – like King Julien singing ‘movie it move it’, the penguins with extraordinary know-how and the usual heartfelt lessons on the importance of friendship. There are a few new things like the streets of Monte Carlo and a casino heist, but they feel like needless additions.