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Deepika Padukone's skincare brand records losses, revenues dip

Deepika Padukone`s skincare brand 82°E has recorded losses worth Rs 12 crore in the financial year 2024-2025. Besides, the revenues have also reportedly dropped over the past year

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Deepika Padukone

Deepika Padukone

Actor Deepika Padukone’s skincare brand, 82°E seems to be in a not-so-good position financially. The brand is reportedly facing losses and a reduction in revenue, as per the company’s latest filings. The company said they are trying to reduce expenses to increase profitability; however, apart from a reduction in losses, there haven`t been many improvements.

Deepika Padukone`s 82°E records loss

82°E operates under the legal entity DPKA Universal Consumer Ventures Private Limited, which lists Deepika and father Prakash Padukone as its directors. According to the latest filings to the Ministry of Corporate Affairs, the company stated that 82°E witnessed losses of Rs 12.26 crore in the financial year 2024-25. The filings also highlighted that the revenue of the company has also dropped by over 30 per cent from Rs 21.21 crore in 2023-24 to Rs 14.66 crore in 2024-25.

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