Actress Neha Dhupia has always been at the forefront of promoting women-centric initiatives. She is set to amplify her much-lauded initiative Freedom to Feed for World Breastfeeding Week 2025, with a fresh round of candid, powerful conversations and new voices joining the movement.

About the initiative

Launched in 2019, Freedom to Feed was born from Neha’s personal journey into motherhood and her desire to normalize public breastfeeding without stigma, shame, or judgment. The platform has since evolved into a collective of shared experiences, honest dialogue, and solidarity among mothers and caregivers.

Speaking about reigniting the campaign, Neha said: “When I first launched Freedom to Feed, it came from a deeply personal space — from feeling vulnerable, judged, and isolated during what should have been the most natural and empowering time of my life. Over the years, I’ve realised how many women have felt the same, and how powerful it can be when we come together to share our stories. This year, I want to make the conversation even louder, even more honest. Because no woman should be made to feel ashamed for simply feeding her child. This is about choice, dignity, and respect and it’s time we all stood up for that.”