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Home > Brand Media News > KidZania City of the kids by the kids for the kids

KidZania - City of the kids, by the kids, for the kids.

Updated on: 30 December,2021 12:04 PM IST  |  Mumbai
BrandMedia | brandmedia@mid-day.com

KidZania is an interactive family entertainment & learning center that empowers, inspires & educates through real-life role-playing activities.

KidZania - City of the kids, by the kids, for the kids.

KidZania

KidZania is a unique combination of Edutainment and an immersive media platform for brands to connect with Children and Adults, with a strong focus on giving back to society and better the community and environment.


Built like a city, it is complete with paved roads, battery operated vehicles, buildings, a functioning economy & its own currency. By blending reality with entertainment, it provides an authentic and powerful developmental platform where kids can discover, explore and learn about the real world.



The realism of the role-play helps children learn about different careers, work, economy and how to manage money. KidZania represents industries present in the real world like private services, public services, entertainment, airline, automobile, retail, restaurants and factories where children can play the role of a Pilot, Surgeon, Detective, Chef, Engineer, TV Producer, Radio Jockey & much more from over 100 role-playing activities.


‘Industry Partners’ augment the role-playing experiences by enriching and creating an authentic, immersive and interactive brand experience, unmatched by any other location-based entertainment property. For Brands, KidZania serves as a sustainable engagement platform where brands get product exposure, brand exposure and immersive experience through branded role-plays.

KidZania is globally present across 29 cities in 22 countries, including multiple locations in Americas, Europe, Japan, Korea, Middle East and Asia.  KidZania has been operational in India at Mumbai

(RCity Mall) since Sep 2013 and Delhi NCR (Near GIP Mall) since May 2016.

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